Next season the NFL will try to pull off one of its biggest gambles in the history of the spot – a cold weather Super Bowl.
The Super Bowl has become an event built around parties, events, and warm weather. Next season that will likely all change when the NFL puts its biggest game on earth in New Jersey at MetLife Stadium.
Today Roger Goodell marched out the “football is made to be played in the elements,” line while trying to push the event in New York, but you know he and the head honchos of the NFL have to be scared to death of what could be the biggest bust in league history.
“We’re going to celebrate the game here, we’re going to celebrate the weather and we’re going to make it a great experience,” Goodell said.
Easy for him to say while the game for the last 40 some years has been played in places like Tampa, Miami, San Diego and in domes.
Never has the NFL tried to pull off such a risk, and if the weather next year is like it is now in the Big Apple (sub zero temps), those that pay big money to go to the game may just decide to stay home.
Face it, the Super Bowl is built around one thing – money. Not just a little bit of money either – it’s a half a billion dollar business, and those sponsors that spend big money don’t want to be sitting in 15-20 degree weather bracing for snow the day of the big game.
If this fails for the NFL, Goodell and his crew should get all the blame. Keep the Super Bowl in warm weather cities – fans may not want to admit it – but that’s where it belongs.